Ultimate Paper Mache

I’m between projects now. My new How to Make Masks! book has gone to the printer, but it still hasn’t appeared on Amazon.com. Soon, though, so I’m on pins and needles, waiting…

Meanwhile, my daughter and I have been having long discussions about artist’s websites, and we’d like to get some feedback from you, too. Questions keep coming up in our discussions, and there doesn’t seem to be any definitive answers for them.

For instance, I found this article about sculptor’s websites that immediately convinced me that the site’s home page should be all about the artist. But, on the other hand, you also want people to see your artwork right away. And it should be really easy to figure out how to buy something – you don’t want people to click so many different links that they change their mind before they hit that order page. And, most new visitors probably won’t land on the home page anyway, because they’ll come in from the search engines and land on one of the inner pages of the site, which means that the whole framework of the site has to be set up to make things easy for visitors. [click to continue…]

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